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News

GAR TOWN HALL MEETING

Aug 20, 2017

This Town Hall was something new; new, yet 60 years in the making. It was a moment to pause, revel over our history, rediscover our core beliefs and recite our mission. Beneath the beautiful new exterior, we remain loyal to what has made GAR great for over six decadestrue consistency in our processes, in our pricing, in our service, and in the quality, durability, and beauty of our furniture.

 

To begin the process, we asked ourselves, ‘Who (And What) is GAR?’. The answer was not quite simple. To some of our oldest customers, GAR is a 205. To others we’re defined by our outdoor products and bases. Still yet others know us for a custom engineered chair designed just for them. The short answer is GAR is more than a collection of chairs. “GAR” is a name that carries the legacy of over 60 years. GAR represents our choice to manufacture in the US. GAR is our dedication to making eco-friendly choices. GAR is also our eco-friendly partners and processes. Lastly, GAR is the dedication of our employees, who embody our brand values and remain true in our pledge to deliver quality products to our customers generation after generation. 

 

Much like any brand, the GAR brand is the sum of all these parts and every interaction people have with us. Interactions with our products, our communications and through each of us personally. And we are lucky to have the opportunity, every day, to work with such passionate people. Together, we value helping you create unforgettable experiences for your guests.

 

Great conversations start here.

MAKING MEMORIES

Aug 20, 2017

This video celebrates the moments, big and small, in which we are lucky to play a part. And like our furniture, we made it at our state-of-the-art facility in Lakewood, NJ.

GAR TOWN HALL MEETING

Aug 20, 2017

At GAR Products, we don't just build furniture. We help create lasting memories for guests in restaurants and hotels accross the U.S. This is the idea we unveiled to our employees in a Town Hall event at our facility. And while we now have a tagline, a new face and voice, and new collateral to share our brand story with the world, our 60-plus years promise of quality furniture at a fair price remains the same.

Brand launch

MAKING MEMORIES

Aug 20, 2017

This video celebrates the moments, big and small, in which we are lucky to play a part. And like our furniture, we made it at our state-of-the-art facility in Lakewood, NJ.